You’re here because something isn’t adding up.
You love what you do, but your pricing doesn’t reflect your value.
Maybe you’ve been:
Working more than ever, but not earning enough
Scared to raise your prices because clients might say no
Copying other photographers’ prices because you don’t know how to set your own
Feeling awkward when someone asks, “How much do you charge?”
If any of this feels familiar, this guide was created for you.
INTRODUCING: PRICING FOR PROFIT
A done-for-you pricing system designed to help photographers charge confidently, professionally and profitably, even if numbers aren’t your thing.
This is a brand-new guide, and I’m offering it at an introductory price of:
£37 instead of £197 for the first 100 photographers.
Once the first 100 copies are sold, the price goes up permanently.
Charged in GBP. Approx. $49 USD.

Stop second-guessing your prices
Charge in alignment with the value you deliver
Understand exactly how to price for real profit — not guesswork
Build collections that clients actually buy
Present your pricing with confidence
Earn more without working more
Raise your prices without fear
Finally feel like a business-owner, not a hobbyist
You know you’re undercharging, but don’t know how to fix it
You feel unsure every time you send your pricing
You feel nervous saying your prices out loud
Your pricing feels random, not strategic
You’ve been copying other people’s prices because you don’t know how to calculate your own
You want to stop guessing and finally have a system you trust
You’re ready to earn like a professional, not like you’re “hoping for the best.”
Three done-for-you pricing levels for portrait photographers
Three done-for-you pricing levels for wedding photographers
How to reach your salary goals without burnout – £45K, £65K, or £100K annually
Video walkthroughs showing the collection structure that converts
A step-by-step roadmap so you know exactly what to charge
Pricing psychology — how to make clients say “yes” more easily
Luxury products that sell your work effortlessly
How to raise your prices confidently
*BONUS* Client email scripts and objection cheatsheet
*BONUS* Profit Calculator to map your income goals instantly
This is a brand-new product, and I want real photographers to use it, test it, and share their results.
So the first 100 photographers get access for:
£37 instead of £197
After the first 100 purchases, the price returns to £197.
If you want to achieve your revenue goals with confident pricing and a profitable business strategy, now is the time to seize the opportunity.
Approx. $49USD. Your bank will convert automatically.



Real experience
Real numbers
Real results
Clients who invest in themselves by valuing your work and paying your price are often the kindest, most appreciative people you’ll ever work with. Don’t let anyone convince you that high-paying clients are difficult. In my experience, it’s usually the exact opposite.
It’s the people who want everything for next to nothing who tend to feel entitled and become challenging to work with. And trust me, I’ve learned this first-hand.



My name is Lize Okoh, and I'm a Photographer, Author and Educator.
I picked up a camera over two decades ago and never put it down. What began as a hobby — documenting every moment of my life — became a career in 2017.
And like many photographers who decide to start charging, I was completely clueless.
I did what everyone does at the beginning:
I looked at what local photographers were charging…and I copied their prices.
But after a year, I realised something important:
If I wanted to leave my corporate job, something had to change.
That “something” was my pricing.
For the first time, I calculated the true cost of running a profitable photography business...and I threw out my old pricing list entirely.
That decision changed everything.
Today, I run a business that has generated multiple six figures and allows me to live life on my own terms while uplifting the women I serve in my studio.
Now, I’m here to help you do the same.
Whatever success means to you, you can achieve it.
But it begins with believing in your value and charging what you need to thrive.
Let me show you how to turn your talent into a business that truly sustains you.
Imagine knowing exactly what to charge, how to present it, and how to stand by your prices with confidence.
That’s what Pricing for Profit helps you do.
This isn’t another “charge more” pep talk. It’s a strategic system that shows you how to price in alignment with your business goals, expenses, and the transformation you create for your clients.
PRICING FOR PROFIT
TRANSFORM YOUR BUSINESS TODAY
NO GUESSWORK. NO OVERWHELM. JUST CLARITY.
This is Your Chance to Fix Your Pricing Once and For All
LIFETIME ACCESS & FUTURE UPDATES
TOTAL VALUE £197
YOU ONLY PAY
£37
Once 100 copies are sold, the discount ends.
Charged in GBP. Approx. $49 USD.
No! The pricing guide is suitable for all portrait photographers — boudoir, family, maternity, newborn, and weddings.
Yes. The guide walks you through three pricing levels each for portrait and wedding photographers so you can start confidently at your stage and grow sustainably.
The examples use GBP, but the numbers used for the calculations are derived from services that photographers use worldwide. Hence, the formulas and methods work globally.
No worries, the calculator does the work for you.
Yes! The launch discount is only for the first 100 photographers.
Yes. You get instant access after purchase.
All sales are final due to the digital and downloadable nature of this product. However, if you run into any issues, simply email me at okohstudio1@gmail.com, and I’ll be happy to assist you!
All rights reserved ©Okoh Studio Ltd (No. 13752600)